The One Art. Art for an unconventional lifestyle.

The One Art is an international art dealer based in the Middle East, specialising in plexiglass photography, paintings, and sculptures. It represents renowned international artists such as James Chiew and Tanja Kiesewalter.

We were tasked to develop the brand identity that reflects an elegant yet unconventional identity system. To achieve this, we created a timeless wordmark and an identity system that can flux depending on the communications.

Key messaging typeset in a dynamic pattern reinforces the brand ethos whilst adding an engaging texture to all printed touch points.

Inspired by tarot cards, a series of giveaway cards was developed to give insight into each artist whose work is being sold at The One Art. The cards quickly became collectable items and were distributed with every art piece sold..